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Authors > Michael Beale & Steve Westall

Michael Beale and Steve Westall

Michael Beale, author of A Useful Guide to NLP for Coaches and co-author of A Useful Guide to Networking

Michael Beale, author of:

  • A Useful Guide to Hypnosis
  • A Useful Guide to NLP for Coaches
  • A Useful Guide to NLP in Business
  • Coaching Programme Essential


  • and co-author of A Useful Guide to Networking, is one of the UK's foremost NLP practitioners and trainers.



    "Welcome - Enjoy the Journey.

    I help you achieve outstanding results through generative changes in how you think, communicate and behave."


    Michael has over 20 years of business experience, working with companies like BT, 3M and B&Q. For the past 10 years, he has specialised in helping individuals, businesses and organisations to grow and develop through the application of Neuro-Linguistic Programming (NLP).

    Michael is a 'First Institute' SNLP-licensed NLP expert, receiving his training directly from Bandler and Grinder. Michael does not see himself as a trainer as such, but rather a facilitator and coach, assisting others to get results for themselves, proving the value of their training by the success they achieve.

    Michael is the founder of PPI Business NLP, a company dedicated to unlocking people's potential. The goal of PPI Business NLP is to serve as a pragmatic NLP resource for achieving business excellence. For Michael, NLP has two core applications - as a personal development tool and as a modelling tool, helping businesses to replicate excellence.

    Michael offers Open and In-House NLP and business courses and training, along with individual and business coaching delivered face to face or by telephone and Skype.

    He has worked with many high profile clients including: Abbey, ACCA, Accenture, Argos, Astra Zeneca, Bank of Scotland, Barclays, BAe, British Sugar, BP, BT, Burlington, Centrica, HBOS, Oracle, Zurich Insurance, the Pm's strategy unit, the managements of local Government, Central Government, Health, Police and The Ambulance Service and leading consultancy and training companies across the UK and Europe.

    When not writing or with clients Michael spends his time entertaining his friends with his 'cold reading' skills.

    Steve Westall, co-author of A Useful Guide to Managing Meetings, A Useful Guide to Minute Taking and A Useful Guide to Networking

    Steve Westall, co-author of A Useful Guide to Managing Meetings, A Useful Guide to Minute Taking and A Useful Guide to Networking, is a Fellow of the Chartered Institute of Management Accountants (FCMA) and has been a trainer and coach since April 2001 after a long and varied career as a senior manager in BT. He co-founded Pansophix with Ian Clarke in 2004. Steve has extensive experience in designing, developing and delivering ...

    When he's not writing or with clients Steve plays guitar in his band Cats in the Kitchen and enjoys cycling for charity!

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